A letter of gratitude to Seth Godin

When I was playing the conversation cards game with a group of friends, The question I got was: Who has had the most significant influence on your life?

My answer was: Seth Godin.

Have I talked about Seth Godin here before? Oh yes, I have!

I started reading his daily blog in 2009, a few years late to his daily blogging practice. A year later, I ordered his currently widely-acclaimed, newly-released-at-the-time book, Linchpin. That was the first book I read by Seth. He has published 21 books.

In 2016, I ordered the Titan book by Seth Godin, a mammoth of a book that was a collectible and included his best-of blog post writings of 2010-2016. This book is still the heaviest thing I ever ordered online. 

One of the coolest stories I have about Seth is that my photo/name is on the inside cover of his book The Marketing Seminar, which was launched in 2018. Seth wrote the book based on his workshop with the same title (TMS for short) that I took part in as soon as he announced it a year before. After he wrote the book, the graduates of the first four cohorts, like me, were offered early-bird copies and were encouraged to post book reviews (which I did but no longer can find). We were included in the book cover as a thank-you for participating in TMS. A marketing genius, isn’t he?

After that, I took many workshops by Seth; The Podcasting Fellowship stands out. I took it twice, once in the summer of 2018 and then in the fall of 2019 because I did not do the work the first time. 

A few weeks later, I took the altMBA workshop with Seth Godin, the best immersive learning experience with Seth and his team of coaches. I graduated from the 35th cohort, the last cohort before COVID-19. 

In February 2020, I was about to meet him. I booked a ticket to Europe to attend his keynote speech, but when COVID hit, the conference got canceled, and I was refunded. 

His book, Your Turn, was one of the most motivational books I have ever read; I gifted a copy to a friend.

I gifted his book The Practice to my creative mastermind group in 2021. 

I loved his gift to the world, Stop Stealing Dreams that I paid someone to translate into Arabic so I would share it with my community. I then had to review the translation to make sure the translator captured what Seth meant, but I didn’t finish that because I found out that it was already translated to Arabic by someone else, so I did not publish it.

I have yet to read Seth’s latest book, The Song of Significance, but I’m sure that based on what I heard in this interview with him by fellow altMBA and podcasting course graduates, I will love it. 

What did Seth teach me?

• He convinced me I have a voice I need to use to express my opinion or make assertions as he says. He told me that our online world means we all have microphones.

• He encouraged me to create my podcast before podcasting became cool here in the Arab world. I launched it in 2020.

• He redefined creativity for me and made me believe I was creative even though I did not paint.

• He redefined what art means. It’s work, done with care, that changes people.

• He defined discipline and generosity for me by writing a daily blog post for nearly 20 years, publishing 21 books, and shipping tens of meaningful projects.

• He made me fall in love with the word Ship; “If it doesn’t ship, it doesn’t count”. Because of you, I am writing. 

Seth, thank you for everything, 

Thank you for the light bulbs, discomfort, and lessons of integrity, respect, and empathy. You taught me how to care about my work and legacy and be an indispensable professional and freelancer.  

I am forever grateful for you and hope to tell you that in person one day.  

A letter of gratitude to Seth Godin

Do you Believe in Writing in Seasons?

Remember when I said I would write four days a week this year?

That has not happened since April, during the holy month of Ramadan specifically, when working hours changed for a month. Then we had a family trip then I focused on using the writing time I had to prepare for my first public habits workshop. Then summer happened. 

 In summer, I stayed up late to spend time with my family member visiting from abroad. I traveled. I went to parties and weddings. This summer was a lot similar to pre-covid times; only my kids got bigger and were not going to daycare/summer camp every morning. This time, they stayed with their grandparents to play with their cousins. So, I did not have to wake up until the last minute possible while I would still make it to work on time. That meant I arrived past my writing time. So I did not write in the summer. 

What gave me so much comfort is that I learned that I can write in seasons and still be a writer. Cheryl Strayed shared this in her fantastic interview on Marie Forleo’s podcast. She mentioned she was a binge writer and shared a story of a Dear Sugar questioner, her famous advice column, who said she could only write once a month when she sends her kids to her mother’s house. Cheryl told her she was still a writer even if she wrote once a month. This answer relieved Marie Forleo, who, like me, admires Seth Godin and his advice that encourages writing daily. Seth and Rohan were, in fact, the main reasons I attempted to write daily last year. 

Lucky me, it’s September again, and schools have been back for almost a week, so I am arriving early to the office. My writing context is back. 

During summer, while the writing space remained the same, the writing time and, with it, the writing habit disappeared. This personal proof aligns with everything I read about habits; the importance of context for keeping them. 

I am so glad I am back.

I recommend you check that interview.

Here is my favorite part:

You know, there were many times for 3 months in a row I wrote every day. But there are also many times for 3 months in a row I didn’t write a word. And what I’ve found is when, like, I make an appointment with myself and I don’t look at each day. I look at the calendar ahead. And it’s been really helpful for me actually also to decide when not to write, because I can look sometimes at my calendar and say, “I’m gonna be really busy for the next month,” or, “I just gave birth to a child,” or, you know, I have to work really hard at this other project because that’s important to me too. And then I just put the writing aside and know that I’m not going to feel bad about it, I’m not gonna get into some sort of shame loop about I haven’t written. I tell myself you’re not going to write now and then you’re going to write then. And then what I do is I make good on that promise. That’s the other piece of it. This isn’t about being, you know, using lazy excuses. It’s not using this methodology in order to not write. It’s actually the opposite. It’s saying this is when I work best or when I can work best.

….One of the most moving comments I got after one of my talks is just during the Q&A afterwards. Somebody had asked me what my writing process was and I said about this binge writing: I don’t write every day and sometimes I write once a month. And this woman came up to me afterwards and she was crying, and she said, “Thank you so much.” She said, “I have always felt like I wasn’t a writer. I’m a single mom, I have 4 kids, and I can write once a month, the day my mom takes my kids. And I think you’re the first person who told me that I can still say that I’m a writer even though I only write once a month.” And I just grabbed her and I was like, “You are absolutely a writer. Because if you write once a month, guess what happens by the end of that year? You’ve written 12 days. And I know you can do a lot of beauty in 12 days. Because I’ve done it too.

How to Become a Writer, According to Cheryl Strayed

Wow.

Do you Believe in Writing in Seasons?

Six Tips for Writing Consistently

Last year, I started my writing practice and succeeded in shipping daily for more than 6o days in a row and a total of 117 posts throughout the year, so here is what I learned from the success and failure of my experience to implement this time around. 

1. Create fixed time and space triggers for your writing habit.

Example: “When I arrive at the office, I will write for 30-40 minutes” or “After I take my lunch break, I will start writing at my desk”

 If your space changes over the week, for example, you write in the office, but you’re home for the weekends, you need to customize your trigger so you can write with no interruptions. 

Example: “In weekends, I will sit in my home office at 7 am and write for 30-40 minutes” 

Setting your writing practice later than that means your kids would interrupt you when they wake up, and this almost ensures you spend your day chasing another time slot to finish writing or even going to bed without posting, like what I used to do.

3. Start a streak by tracking your writing habit on a habit tracker. 

It feels rewarding to see that chain growing and confirming your new writer identity. Don’t break the chain, and start another one as soon as you do.

4. Create public accountability for your writing habit by announcing that you will write daily for a month on your social media. This way, you will feel more inclined to respect your promise and not miss a day.

5. Create a ritual to begin writing

Here is what I do, I set my favorite visual timer Time Timer to 45 minutes and place it in front of me, then select the same duration for focus music on Brain. FM and listen to it using my noise cancellation headset. Whenever I do these three steps, I signal my brain to get ready to start writing.

6. Use full-screen mode when typing to stay focused.

 I either use MS Word or Scrivener, and I keep typing any thoughts that come to my mind as if I was journaling until meaningful, shareable words start appearing on the screen. 

Are you thinking of starting a daily habit? 

Do the same. 

  • Create time and space triggers for the habit to live.
  • Make it small by limiting its time. 
  • Eliminate distractions while pursuing it, until the timer goes off at least. 
  • Track it and share it with others. 

 

PS: I am still working on enhancing #4 using the course I am currently part of Ship30for30

Six Tips for Writing Consistently

My Words of the Year 2022

In the previous post, I shared with you why you should set a word for the year. Now I would like to share with you my three words for 2022.

Release:

(Dictionary definition: to set free from restraint, confinement, or servitude, to relieve from something that confines, burdens, or oppresses, to give up in favor of another, to give permission for publication, performance, exhibition, or sale, also: to make available to the public).

I have been using this word for months as a symbol of renewal and starting over whenever a new menstrual cycle begins. This year, I want to use it to remember to:

  • Release feelings of disappointment and sadness through journaling, conversations with close family and friends, and commitment to my spiritual practice.
  • Release beliefs that don’t serve me.
  • Release content consistently on my blog, podcast, and social media.
  • Release attachment to outcome and focus on the process.
  • Release clutter from my home continuously by making it a habit.
  • Respect my monthly menstrual release and plan my schedule accordingly.

Cherish:

(Dictionary definition: to treat with tenderness and affection; to nurture with care; to protect and aid). This word goes beyond focused attention. It’s my family word for this year.

  • It reminds me to enjoy my time with my kids because they will not be this young again, and that time passes by too fast if we’re not mindful.
  • I want to cherish time with our bigger family whenever we’re together. Most of them are in different countries and get together once a year.
  • I want to cherish my kids’ four healthy grandparents, take more photos, and be more present.

Prolific:

(Dictionary definition: marked by abundant inventiveness or productivity).

I’ve always loved this word when used to describe an author or an artist. I, too, want to generate a prolific body of work through committing to my creative writing practice, starting by committing to this blog, which will help me generate podcast episodes and material to teach in other formats.

I am really excited to live my words and live up to them. Wishing you the same.

My Words of the Year 2022

No Cinderella Writing

After I arrived early to work today, I had my daily friendly chit-chat with the one other early co-worker, filled my water bottle, lit up my cinnamon candle (still going strong since Christmas), got out my new eyeglasses, and opened up my daily and weekly planners. Then, I set my beautiful timer for 30 minutes to write and publish this post.

It’s February 1st, and just like last year, I’m starting the habit of writing frequently here. Notice that I didn’t say daily, although I really really want to write daily, like Seth and Rohan; however, reviewing last year showed me that writing on weekends did not work. I got frustrated every time I forgot about it then acted all Cinderella when I sat at my desk at 11:30 PM trying to ship a post before midnight. I forgot simply because the trigger of the habit of writing was not there. The trigger is arriving early to an empty office to finish my post before everybody comes.

This year I’m publishing four posts a week from Monday to Thursday (the workdays in my part of the world), and I’m taking a break on Fridays and Saturdays. Sunday’s writing session is reserved for my Sunday Spark newsletter.

I attempted to write some posts privately in January to keep the practice of writing and also prepare a queue to publish daily in February. Alas, I took a look at them now and noticed they were fewer than I remember and not that great.

The queue idea did not work so far. Ideally, my perfect self would write on weekends anyway to honor the writing habit and build up a queue for rainy writing days. I said ideally, so no commitment to this part for now.

Happy to be back in your inbox from Monday-Thursday! Subscribe to my newsletter to See me on Sundays too.

No Cinderella Writing

The more you create the more ideas you get

Although I expected it, taking a break from writing daily here last month did not leave me with so much to say that I couldn’t wait to get back to tell you about it.

Sure, I jotted some ideas here and there, but not the volume you’d think someone on a break would have. Once I ended my break by creating my first Instagram post last week, I started getting ideas on what’s next and how to build on what I shared. It was amazing to feel the creative juice flowing in my veins again. You know the one?

Continue reading “The more you create the more ideas you get”
The more you create the more ideas you get

The very special post

I wanted to write this post 2 hours ago, so I started a 30-minute session of focused music on Brain Fm as usual. Few minutes later I paused the music to receive a 15-min call from my friend. Afterwards, as I opened the word document I use to draft my daily posts in, I remembered that a few weeks ago, before my 30-day free trial ended, I used to write on Scrivener software and that they were about to release a brand-new version for windows, the first major update in years, so I went to their website to find that lo and behold it was indeed released, so I paid for the license, downloaded the new shiny software that will absolutely help me write better and fired it up. The software was beautiful.

As I normally did, I hit F11 to use the full screen mode for writing. Unfortunately, the background was dark now and I didn’t’ like it or that I couldn’t change it in options. Therefore, I spent some time looking up the manual to change the background of the composition screen to white, with no success. I had to DuckDuckGo it to find I had to have a JPG image of white to use as my wanted backdrop, so that’s what I did.

Now, I was so ready to write my post.

However, I decided to clean my keyboard first, because I forgot to tell you I spilled some coffee on it yesterday and, although I cleaned it well, the letters D and Z were still sticky.

So here you are, one clean keyboard later, reading how this brilliant post got safely to your browser. It was a long journey of excuses on the way, but I think my writing got better, don’t you think? 🙂

The very special post

How to Take Book Notes

When reading a paper book, I just underline or circle the bits I find surprising or useful. Then when I’m done reading the book, I type those bits into a text file.
-Derek Sivers

The Blank Sheet Method:
Before you start reading a new book, take out a blank sheet of paper.Write down what you know about the book / subject you’re about to read — a mind map if you will.
After you finish a reading session, spend a few minutes adding to the map with a different color.
Before you start your next reading session, review the page.
When you’re done reading, put these ‘blank sheets’ into a binder that you periodically review.
-Shane Parrish

These days I’m thinking about a question I receive a lot which is how to retain information we read. I don’t retain information enough, yet, especially that 80% of books I consume are in audio format. I don’t take notes about audiobooks or paper books I finish, I just highlight a lot in paper books. When I read on kindle I highlight what I like and thanks to the magical Readwise app, which imports my highlights and shares a few of them with me every day, I am remembering more of what I read recently.

I have also been using Blinkist app (this link gives you a one-month free trial) to review summaries of books I already read or new books to see if they are worth buying. I use Blinkist every single day. It’ brilliant and I love that I have the option to read or listen to very well executed summaries.

To better be able to retain and use what I learn from books I started reading How To Take Smart Notes. When I write here I want to start from somewhere and not stare at a blank page and this book will teach me how. I am learning a lot and will share with you as I go. I definitely need to start taking notes of books I read and tag them properly so I find them when I need them, that’s a confirmed piece of information you can use right away.

I have always known how Ryan Holiday and Gretchen Rubin take notes, I just need to start a sustainable way that works for me.

Another sources that would help you take book notes are these posts by Derek Sivers about his process for taking book notes and how to read a book.  

How to Take Book Notes

Light & Easy

Imagine if the hardest thing you have to do at your job was light and easy. Instead of dreading the year-end report you prepare for the leadership team, what if it felt light and easy? What if the budget you had to present at the sales conference was light and easy? What if standing on the scale was light and easy? What if the parent-teacher meeting for your high schooler was light and easy? Take anything challenging in your life and think what would happen if you retired the frustration you have about it and instead replaced it with a soundtrack that said “light and easy.” I scribbled those three words on a Post-it note and stuck it on the window I look out every day at my desk. From here on out, the writing process was going to be light and easy. That was the new soundtrack I was going to listen to.
~Jon Acuff, Soundtracks:The Surprising Solution to Overthinking

I am really enjoying listening to this book, Jon is so funny too. I love this part about Light & Easy and thought I would use it to make today’s post easy.

Go read this book, especially if you are an overthinker. Even if you are not. It will give amazing mantras that you can tell yourself to move upward in life.

Light & Easy